10% Niacinamide Face Serum with Rice Water | For Clear, Blemish-Free, Bright Skin | Suits All Skin Types | Fragrance Free
BRIGHTENS SKIN: This beginner-friendly 10% niacinamide serum is formulated with niacinamide (a water-soluble derivative of vitamin B3) and licorice that helps fade blemish marks and deliver bright skin.
IMPROVES SKIN TONE & TEXTURE: Fermented rice water, sourced from Japan helps improve skin texture, reduce the appearance of enlarged pores, and clear blemishes. Rich in amino acids this superstar ingredient also helps soothes redness giving you visibly smooth, soft & supple skin.
CONSUMER-APPROVED RESULTS: Our plum previews consumer panel reported:
- 83% users saw a reduction in blemishes*
- 3 out of 4 users reported clearer skin*
- 88% users saw visible improvement in skin tone*
*a 4 week self-assessment study with plum previews consumer panel.
10% niacinamide face serum benefits:
*brightens skin
*clears blemishes
*smoothens skin texture
*improves skin tone
features of 10% niacinamide face serum:
*lightweight & quick absorbing
*fragrance-free
*stability-tested
*beginner-friendly
how to use
on a cleansed face, take a few drops and pat the serum gently on the skin. always follow up with SPF in the daytime, and moisturizer at night.
when to use
AM & PM
how much to use
use 2-3 drops
10% niacinamide
a water-soluble form of vitamin B3 that clears blemishes & brightens skin
rice ferment extracts (japanese sake)
smoothens skin texture & improves skin tone
licorice
brightens and soothes inflammation, redness, and irritation on the skin
Aqua, Niacinamide (10%), Oryza Sativa (Rice) Extract, Isodecyl Neopentanoate, Squalane (5%), Sorbitol, Pentylene Glycol, Hydrogenated Polyisobutene, Rice Ferment Filtrate (Sake), Butylene Glycol, Rosa Damascena (Rose) Flower Water, Caffeine (1%), Glycyrrhiza Glabra (Licorice) Root Extract, Glycerin, Acrylates Copolymer, VP/Polycarbamyl Polyglycol Ester, Hydrolyzed Sesame Protein PG-Propyl Methylsilanediol, Benzyl Alcohol, Hydroxyacetophenone, Caprylyl Glycol, Ethylhexyl Olivate, Sodium Acrylates Copolymer, Polyglyceryl-4 Olivate, Cyclodextrin, Sodium Hyaluronate, Tocopheryl Acetate, Sodium Gluconate
What's in
How does 10% niacinamide and rice water serum improve skin health?
Plum 10% niacinamide face serum clarifies and brightens skin by actively working on blemishes & post acne marks, soothing active acne and regulating sebum production, thus improving skin health.
Can niacinamide and rice water serum be used on all skin types?
Yes, plum 10% niacinamide face serum with rice water is suitable for all skin types. Niacinamide serum is free from harmful chemicals like parabens, sulfates, and phthalates.
Can I use 10% niacinamide serum daily?
Yes, Plum 10% niacinamide face serum with rice water is perfect for daily usage. 2-3 drops can be used twice a day (morning & night). However, it is always recommended to patch test any new skincare product before applying it on your face.
How does niacinamide and rice water serum help to hydrate the skin?
Plum 10% niacinamide face serum with rice water contains rice water, which is rich in amino acids and vitamins that help to hydrate and moisturize the skin. Niacinamide, on the other hand, helps to strengthen the skin's barrier, preventing moisture loss and improving the skin's ability to retain water.
How does niacinamide serum help to improve skin texture and tone?
Plum 10% niacinamide face serum contains 10% niacinamide (Vitamin B3) which is proven to act on blemishes & hyperpigmentation, strengthen skin barrier function and regulate sebum production. Moreover, rice water serum improves skin texture & brightness, minimizes appearance of pores and protects from sun damage.
Is plum 10% niacinamide serum good for acne?
Yes, plum 10% niacinamide face serum with rice water is excellent for acne-prone skin. Niacinamide helps regulate sebum production, reducing the occurrence of breakouts. It also has anti-inflammatory properties that reduce redness and irritation associated with acne.
Should I use 5% or 10% niacinamide serum?
The choice between plum 5% or 10% niacinamide serum for face depends on your skin type and concerns. If you have sensitive skin, it is best to start with the 5% niacinamide serum and gradually increase the concentration to 10%. The plum 5% niacinamide serum contains amino acids that can help improve the texture of your skin. On the other hand, the Plum 10% niacinamide serum contains moisturizing ingredients, such as squalane, which can help hydrate your skin.
Can I leave 10% Niacinamide Serum on my face overnight?
Yes, you can leave plum 10% Niacinamide face serum with rice water on your face overnight. However, it is recommended to follow up with an SPF during the day and moisturizer at night to lock in the hydration and nourishment provided by the serum.
At what time is it recommended to use niacinamide serum, morning or night?
Plum 10% niacinamide face serum with rice water can be used both in the morning and at night. Follow up with a sunscreen during the day or moisturizer at night.
